Website Design Mistakes to Avoid Right Now
Website design mistakes can hurt your efforts. To avoid that situation, in today’s post we will not only have a look at why web design matters but also go over nine common web design blunders and how to avoid them.
Here e-commerce website designer mention 10 mistakes for you to avoid when putting your website together:
1. Out dated business information
If you make the mistake of not keeping your business information up-to-date on your website then you could miss out on a lot of potential visitors and customers. Not having contact information at all can hurt your rankings on search engines, but having contact information that matches your who is information can actually give your search rankings a boost.
When customers look at you contact/business information they expect it to be correct and if they contact an email address that is no longer in use or call a number that no longer belongs to your business, or even go to an address that your business no longer occupies, they are going to get frustrated and most likely not use your services or visit your website again. Avoid the mistake of using out-of-date business information and your visitors will thank you for it.
2. Too much text
A giant wall of text can scare readers away. Most people on the Internet want their answers fast and they don’t want to have to search through long paragraphs to get them. That’s not to say you can’t have in-depth articles, but you need to break up the text with smaller paragraphs, headlines, and images where applicable.
3. Bad images
Having bad images on your website can be a huge mistake and cost you visitors, customers, and overall search ranking. Images can be very beneficial to your website, but they can also cause a lot of problems. If you don’t optimize your images and resize them they can cause your website to slow down and lower your search ranking. You’ll want to avoid bad images on your website at all costs if you want to see consistent viewers on your website.
4. Being too “salesy”
Aggressive salespeople can often ruin the shopping experience and push possible customers away. Well, that same effect can happen on your website if you are consistently pushing your products on visitors. That’s not to say, don’t advertise at all on your website, but you should have content that is informative or interesting and isn’t just a sales pitch for your products.The more valuable content you have that visitors want to read, the more accepting they will be of your sales pitches.
5. Slow load times
Just under half of the people on the Internet expect a website to load in 2 seconds or less and are ready to leave a website if it takes any longer. Patience is not something you can expect of users on the Internet, so you better do what you can to speed up your website. You’ll want to do is take advantage of CDNs (Content Delivery Networks), remove unnecessary plugins, and use browser caching.
6. No call to action
No matter what kind of content you are posting there should always be some kind of call to action.
I know, I know, “Didn’t you just say not to be too salesly”? Yes, and I stand by that, but a call to action doesn’t necessarily have to be about selling a product to people. A call to action is all about bringing people back to your website.
7. Posting non-relevant content
Internet users can be some of the most skittish audiences around. If you post something that somebody doesn’t like or isn’t interested in, they might stop coming to your website. Don’t be scared of losing some readers, as this is just a way of life in the online world. The important thing is to create content that will bring more visitors to your website.
8. Not marketing your content
Having the most impressive piece of content is useless if nobody sees it. When you have something new on your website, whether it be products, articles, news, you’ll want to make sure that people know about it. One of the best ways you can do this is through social media.
You should also use some online tools like Google Analytics or HubSpot to help you figure out what keywords and content will get the most hits on search engines.
9. Inconsistency in website design
Bad website design can scare visitors away. Keep your website design clean and consistent.
The design of your website is how people will initially judge the credibility of your website. Bad website design can actually hurt your Internet Marketing and your overall rankings in search engines.
10. No social media integration
Make sure you give readers the chance to share your work by incorporating social media widgets.
Not giving users the opportunity to use their favorite social media platforms to share your content and products is a big mistake many companies make on their websites. Whether you have a news website, eCommerce shop, or any other kind of website, you should always have an option to share your content.
Mistakes are a part of life, what is important is avoiding them where you can and fixing them when they happen. E-commerce website development and design services in Bangalore build ecommerce website design, you are sure to not only have visitors stay but also return to your website.